Basic Approach
By continuing to truly focus upon babies, we want to make the world more baby-friendly. At the same time, we aim to achieve sustainable growth as a company by reducing environmental impact and solving social issues surrounding babies and families in all countries and regions where we conduct business activities. The Pigeon Group believes that sustainable and ethical sourcing of raw materials is necessary, and we pursue high quality and stable supplies of the products and raw materials we procure.
Sustainable paper usage
The Pigeon Group promotes the use of forest-certified paper and recycled paper sourced from properly managed forests. By 2030, we aim to ensure that 100% of our stock-keeping units (SKUs) using paper in their packaging* will utilize forest-certified or recycled paper.
We are particularly advancing the adoption of forest-certified paper for the individual boxes of our core products, nursing bottles,and nipples. In Japan, we have already implemented forest-certified paper for all paper packaging in the new series of our Bonyu Jikkan products. Similarly, in China, we have adopted forest-certified paper for approximately 90% of the packaging for Ziran Shigan (the Chinese equivalent of Bonyu Jikkan).
In addition, we promote the use of sustainable paper for a wide range of product packaging, including maternity wear, skincare, laundry, and cleaning products. We are working in various countries not only to adopt forest-certified paper for new product packaging but also to switch to forest-certified paper for existing product packaging
*Excludes items such as cardboard boxes used during transportation and label stickers
Sustainable palm oil usage
Palm oil is a vegetable oil extracted from the fruit of oil palm trees cultivated in tropical regions. It is used in foods, detergents, and a range of other applications, and demand for it continues to grow globally. However, various problems related to palm oil have been noted in areas such as agricultural development and working conditions. The detergent and skin care products manufactured by the Pigeon Group include ingredients manufactured from palm oil and palm kernel oil among their raw materials. To encourage the sustainable use of palm oil, in December 2020 Pigeon became a ordinary member of the Roundtable on Sustainable Palm Oil (RSPO).*1
By September 2025, we obtained RSPO Supply Chain Certification*2 for our core manufacturing sites—Pigeon Home Products Co., Ltd., Pigeon Manufacturing (Shanghai) Co., Ltd., and Pigeon Industries (Thailand) Co., Ltd.—as well as related sales offices. The Pigeon Group has set a goal to switch 100% of the palm oil derivatives used in our products to certified oil by the end of 2030. As of 2025, our certified oil usage rate has reached 44% (with Mass Balance (MB) products*3 accounting for 8% of the total). Furthermore, for palm oil used in our own-brand products, we aim to procure oil that is traceable back to sustainable palm oil mills. To ensure traceability, we have set a target to disclose 100% of the mill lists for primary raw materials procured by our Tier 1 suppliers by 2030.
*1 A non-profit organization that aims to encourage sustainable production and use of palm oil.
*2 RSPO Supply Chain Certification : A certification system that verifies, through audits by third-party organizations, that a robust system is in place to ensure the secure transfer and physical traceability of RSPO-certified raw materials throughout the entire supply chain.
*3 Mass Balance (MB) products : Products managed under an administrative model where certified and non-certified oil are mixed during the production and distribution processes, with the volume of certified oil strictly monitored and accounted for.
Volume and Percentage of Certified Oil
Scope of data collection: Pigeon Home Products Corporation, Pigeon Manufacturing (Shanghai) Co., Ltd., Pigeon Singapore Pte. Ltd., Pigeon Industries (Thailand) Co., Ltd., and PT Pigeon Baby Lab Indonesia. For Pigeon Home Products Corporation, calculations are based on the raw materials of its in-house manufactured products, covering detergents as well as cleaning and skincare products.
*B&C figures are not verified through the RSPO certification audit process.
Check our progress at www.rspo.org.