Sustainable Development Policy

'Monozukuri' for the future

Pigeon has always provided safe and reliable products that meet the needs of babies and families.
Going forward, to preserve a bountiful world for tomorrow’s babies, we will broaden our approach to safe, reliable monozukuri to include due consideration for the future environment of parents and the natural world.

Loved by babies and families

Our products support babies and families during a crucial period in their lives, which is why we make them durable enough to be loved over the long term. We are further committed to developing products that can change their form as babies develop to extend their usable life.

Loved by society

We have a responsibility not only to provide products but also to resolve the social issues that affect babies and families. We are committed to pursuing circular product development to help create a sustainable society.

Loved by the planet

To protect and preserve an environment where children can flourish, we choose simple designs and environmentally conscious materials. This is part of our stance against wasting limited resources.